So one aspect of my job involves writing titles and descriptions for internet search terms. I typically get a list of keywords for whatever company's campaign I'm working on and write the stuff that pops up as a sponsored link when you type it in Yahoo, Google or MSN. These lists always include terms that make me scratch my head in bewilderment because of their specificity, unwieldiness or general idiocy. Today, as I was cruising through a list that had to do with frozen gourmet seafood, I encountered this gem:
Seafood stuffed crab shells.
Aren't crab shells already stuffed with seafood? On account of being full of crab? As if you might crack open a crab shell and discover a bunch of lettuce or loose change.
I'm just saying is all.